The eyes have it. Yup, the ability to make you look more bright and alive. Curled, volumized and long lashes are often what helps them achieve this. So if you’re not one to commit to lash extensions, you should be on the hunt for the best mascaras to add to your routine in 2023.
What does mascara do and why should you use it?
Depending on the mascara you use, it can give your lashes volume or length – or in some cases, both! Some also hold curled lashes for a long period of time while others lend a temporary color for a certain look or mood.
Wearing any type of makeup product is optional, of course. It all boils down to a person’s preference and need. But if you’re someone who’s looking to emphasize your eyes in a look, a mascara is a great tool to achieve it.
If you’re ready to give your lashes some lovin’, here are some mascara options you can choose from.
Best mascaras in 2023
1. Maybelline False Lash Lift Mascara



Lash extensions in a tube? This one promises to give you that effect. It lifts, lengthens and volumizes. It’s also waterproof and smudgeproof. What more can you ask for?
2. Etude Dr. Mascara Fixer



You can rely on this to hold your lashes’ curl. On top of that, it also has black soybean extract that promotes lash health and strength.
3. Sunnies Face Lashlift



This promises to give your lashes a lift. But aside from giving your lashes length temporarily, it also promotes growth over time with the help of arginine, shea butter and beeswax in its formula.
4. Pinkflash OhMyWink Mascara



Do your lashes need more volume? This mascara has a dense brush that deposits the product in a way that gives the lashes a thicker look. It also claims to last for up to 12 hours.
5. Careline Skinny Mascara



Coat each and every one of your lashes with a smudgeproof formula that lengthens the lashes.
6. Vice Cosmetics SuperMegaUltraCurl Mascara



This promises to give your lashes the ultimate curl and volume through its buildable formula. You can start with just natural-looking lashes or apply three coats for an evident oomph.
7. blk cosmetics fresh volume boost waterproof mascara



Use the power of fiber in this mascara to give your lashes extra volume. But don’t worry about heaviness or smudging because this is lightweight and waterproof.
8. Shawill Amazing Curls Mascara



If you want an inexpensive, no-fuss mascara, this is the one to get. It holds your curl and volumizes your lashes and keeps them looking great for a long time.
9. L’Oreal Paris Voluminous Lash Paradise Mascara



Volume is what you want, volume is what you’ll get with this waterproof mascara. Plus, it also provides care so your lashes stay feathery and strong.
10. Happy Skin Second Skin Lengthening Mascara



Lush lashes? This one promises to give you that. On top of lengthening your lashes, it also helps keep it strong and long with the help of castor oil and hyaluronic acid.
11. Espressoh Mascara Intenso



This ophthalmologist-tested mascara is infused with carnauba wax, rice was and beeswax that volumizes the lashes and caffeina that energizes. It’s also vegan and cruelty-free.
12. Butter London Stroke of Wow Volumizing Mascara



This mascara, inspired by the British clock tower, gives your lashes volume and extra length with every stroke of its dual-sided brush.
13. Rare Beauty Perfect Strokes Universal Volumizing Mascara



This one claims to be able to do it all — curl, lengthen and volumize — with a buildable, lightweight formula that’s ultra black and water-resistant.
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