I Was Duped Into Thinking This Palette Is Good — It’s Not

Here's a review of the Squad Cosmetics Berry Squad eyeshadow palette.
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A video of me using the eyeshadow, in case you want to see it perform in motion!

A 9-pan palette for P199 — and with rave reviews to boot. All signs were pointing to me liking the Squad Cosmetics Berry Squad Palette. But, as you can tell from this review’s headline, I feel like I was duped. Here’s why this fan-favorite didn’t work for me.

Packaging and texture

The palette, which is in the brand’s signature peach hue, is incredibly lightweight. Its cover is clear so you can easily see the eyeshadow colors. There are no printed names for the colors. I’ve never found a need for them, but if you’re particular about those things, you won’t find them here.

The Squad Cosmetics Berry Palette looked good in theory but didn't live up to its promises in practice.

The powders are fine and soft to the touch. They’re not chalky nor powdery.

Application

When you swatch the Squad Cosmetics Eyeshadow Palette in Berry, you’ll find the colors quite pleasant. They are quite pigmented in one swipe — once blended is a different story. I know many people like their eyeshadow to be more on the sheer side because it’s easier to build up color and opacity than to tone them down. I find this performing poorly in both aspects, though, not just in terms of intensity.

The Squad Cosmetics Eyeshadow Palette in Berry swatches well but performs underwhelmingly.

On the pan, it looks like the palette has a cohesive color story. There are warmer shades for those who like using “transition” colors, and then there are the brights for whatever berry-inspired look you have in mind. There are shimmers, too, which is also a plus in terms of versatility. The biggest downside is the colors that lean towards pink, even the purple ones, are incredibly similar once blended — even the shimmers. That reddish shimmer shade? Pink. The brownish shimmer? Still pink. The lilac? Yup, pink. This palette is also in need of a real dark shade from the same color family for dimension.

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When you apply it on bare lids using a brush, the colors almost don’t show up. So make sure you have a primer or a colored concealer before using this. And don’t bother setting the primer anymore because this eyeshadow needs something to stick to.

Final thoughts

The Squad Cosmetics Eyeshadow Palette in Berry was a purchase the internet made me do — I mean, how could I pass up on it? The affordable price tag coupled with the many, many rave reviews really did it for me. After giving this a whirl, I’m still going to use it because I don’t want to be wasteful (even if it already broke and I’ve already salvaged two pans with the help of alcohol). But, obviously, I will not repurchase once I’ve hit pan.

Jorj Cornejo

Jorj creates and helps shape stories that stick in people's minds, tug at their heartstrings and move them to action. When not trying to make sense of the world through writing, she busies herself with making videos.

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