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How To Wear Viva Magenta, the Color of the Year 2023

How To Wear Viva Magenta, the Color of the Year 2023

viva magenta is the color of the year 2023
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In case you missed it: Viva Magenta has been named the Color of the Year 2023 by the Pantone Institute.

The ‘powerful and empowering’ color was chosen, according to Pantone, for its well-balanced and nuanced take on rebellion and fierceness. It’s not too overpowering and still has softness and grace.

The color is also said to have the ability to ‘offer us assurance and motivation we need to weather long-term disruptive events.’ It origins stem from the cochineal beetle, which, in a way, informs us to take root and find strength in nature.

viva magenta swatch
Photo via the Pantone Institute

How to wear Viva Magenta

You can wear the color as it is if you’re feeling bold. But if you want it to just be an accent to your outfit or makeup look, it definitely works well that way too. For clothes, pair it with neutrals or pastels. For makeup, a classic, clean look with just an eyeliner and a magenta lip would look wonderful.

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Fashion items to add to your rotation

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COS Regular Fit Heavyweight Shirt

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Mango Tweed Suit Blazer

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Chancery Blanco Dress

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Kate Spade Adel Medium Top Zip Cross Body Bag

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Pomelo Balloon Sleeve Mini Dress

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Pomelo Mesh Sleeves Bodycon Dress

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COS Oversized Cotton-Poplin Shirt

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Mango Lurex Mock Neck Top

See Also
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Beauty products to try

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Revlon Ultra HD Matte Lip Mousse in Crimson Sky

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BYS Eyeshadow – Transparent Pink

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Maybelline Superstay Vinyl Ink in Unrivalled

Want more color in your wardrobe next year? Check out this capsule collection.

P.S. If you’re keen on buying the product/s on this article, you can get cashback when you use Shopback. Get P100 when you sign up using my link! Learn more about Shopback here.

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